“It is no secret U.S. college education is pricey and often leaves crushing debt in its wake. This spells opportunity for a construction industry that provides attractive alternatives to four-year institutions as it brings a new generation of talent into the fold.
I’m part of that generation – Generation Z – a cohort born roughly between about 1997 and 2012. Courting this cohort is critical, given the ongoing construction-industry labor shortage, which 58% of respondents of a recent industry survey described as “severe” or “very severe.” Add to that the ongoing “silver tsunami” of retirements in a business where one in five workers are 55 or older.”
Read more from the article here.
