Five ways smaller GovCons can use AI to win more – and better – business

Oct 22, 2025 | B2B + Technology, Media Coverage

Steve Karp, Unanet’s Chief Innovation Officer, contributed this thought leadership piece to Washington Technology about five ways that smaller GovCons can put AI to work to generate new business.

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“Smaller GovCons have always been pressed to do more with less. Today, that pressure is more acute as rising overhead erodes margins and compliance responsibilities grow — forcing many firms to divert resources away from business development, even as the competition for new business increases…

…With a stronger set of AI-forward BD tools tailored for them, smaller GovCons can turn those challenges into strengths. In the 2025 GAUGE Report, we saw a 10 percentage-point jump in the number of GovCon firms using AI, and more than two-thirds of GovCons said they either are using, or in the next year plan to use, AI in BD and marketing. Here’s a look at five ways smaller GovCons can put AI to work to generate new business…”

Steve Karp, Unanet’s Chief Innovation Officer, contributed this thought leadership piece to Washington Technology about five ways that smaller GovCons can put AI to work to generate new business.

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