With the Broncos playing in Super Bowl 50, all of Denver was a party. Nowhere was that more true than the two locations of The ViewHouse, a Feed Media public relations client. Our team was able to leverage relationships with the media to arrange for CBS Sports to broadcast all day from the Ballpark location on Market Street in Denver as well as for ESPN to broadcast on site at the Centennial location on South Clinton Street.
Camera crews and producers arrived in town as early as Wednesday to walk through both sites. The ViewHouse played host to hundreds of (mostly) Broncos fans for the big game. The restaurants offered full covered and heated tents with outdoor, large screen TVs as well as dozens of flatscreens throughout both locations. Decked out in orange and blue, ViewHouse offered drink specials, tailgating food platters and other food specials throughout the day.
During the game, both ViewHouse locations were pulsing with energy and excitement. Having two of the largest sports broadcasting outlets on site contributed to the feeling that this was something special. And, special it was, as the Broncos brought the Lombardi trophy home to Denver.